The results of the research show that the packaging in the form of a cardboard box is decorated with a mega mendung motif decorated with the Menul brand and then the color purple gives a luxurious and classy impression for accessories and is liked by the public, especially young people. Apart from that, storage period, logo/brand, net weight and composition are information that the public needs as well as colors that are suitable for accessory products such as ethnic jewelry and provide characteristics of Indonesia's rich culture.
Oleh :
Menul Teguh Riyanti
